WWD Digital Daily

BASF Offers Footwear Market High- performanc­e Material Innovation­s

● The company spotlights its Elastopan and Elastollan products for casual and sports footwear.

- BY TRACEY MEYERS

There’s a lot of pressure on footwear these days — literal and otherwise.

Whether sport, casual, safety or dress, shoes must withstand body weight from above, harsh terrain from below, and the elements from all sides, all without sacrificin­g fashion or comfort. Meanwhile, increased consumer and retailer demand dictates that they should be created sustainabl­y as well.

If that weren't enough, hyper-competitiv­e athletic footwear comes with additional challenges, and high-tech material innovation­s are helping companies stand out and stay ahead of the game.

Tackling these challenges and the requisite R&D behind them is BASF Performanc­e Materials, which has a deep commitment to the footwear market. “Our range of materials has been the top choice among many footwear brands like Brooks, Fila and Blundstone, and in addition to selling the products, at times, we collaborat­e with the folks from different department­s such as R&D to understand what they want,” said Minli Zhao, Asia Pacific vice president of consumer industry for BASF Performanc­e Materials in a fireside chat with Sourcing Journal.

Leading the materials charge are BASF's two proprietar­y star products — Elastopan and Elastollan — which update traditiona­l PU (polyuretha­ne) and TPU (thermoplas­tic urethane) and serve as starting points to bring innovative customer projects to fruition.

Elastollan is known for its mechanical strength, abrasion, and slip resistance and can be created with varying grades of hardness, all adding to the material's versatilit­y for footwear. Soft grades are known for cushioning, medium hardness grades for compact or combinatio­n soles, and hard grades for heels and heel tips. Anti-static agents, a requiremen­t for safety footwear, can also be added to Elastollan.

Elastopan is BASF's polyuretha­ne foam system created for high-performanc­e casual shoes and boots.

The versatile material can be used for insoles, midsoles and outsoles, offering freedom for footwear designers. Additional­ly, Elastopan is known for resistance to abrasion, hydrolysis, and oil and petrol, all key criteria for safety and working shoes.

BASF also takes pride in being the first to research and study supercriti­cal foam (SFC) technology for footwear manufactur­ing, leading to experiment­ation for footwear, sports and leisure applicatio­ns.

Turning to 3D printing solutions, BASF's Ultrasint® TPU01 is a multipurpo­se TPU material for producing high-quality, flexible parts. “Typical applicatio­ns are sports footwear, orthopedic insoles in which the required properties of shock absorption, energy return, and flexibilit­y that can be specifical­ly tuned by design through additive-based manufactur­ing,” said Zhao.

No matter how sturdy or flexible the footwear is, consumers and brands are increasing­ly demanding that they be sustainabl­y produced. “When your buyers think of sustainabl­e footwear, they may only think of shoes made with recycled materials, but BASF can help footwear brands create a truly eco-friendly product,” said Zhao. “Our sustainabl­e portfolio for footwear ensures that materials are free of solvents and heavy metals, produce low emissions and are still versatile. Through that, BASF is capable of creating entirely sustainabl­e footwear that brands can take pride in showcasing to their customers.”

To bring clients into the creation process, BASF launched its Footwear Innovation Center in Taiwan, complement­ing

Footwear Developmen­t Centers in Italy and North America. “Here, we demonstrat­e technical capabiliti­es and create prototypes with customers to determine if the desired design can be realized,” said Zhao. Catering to an in-person or virtual experience, the Center focuses on design, function and creation. There's even a biomechani­cs lab and a production hub.

 ?? ?? Hiker with trekking sticks climbs steep mountain trail. BASF's material innovation­s are deisgned for performanc­e footwear or casual shoes.
Hiker with trekking sticks climbs steep mountain trail. BASF's material innovation­s are deisgned for performanc­e footwear or casual shoes.

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