The Denver Post

Big companies are starting to swallow the world

- By Austan Goolsbee

The next few months could witness one of the biggest consolidat­ions of corporate power in the United States in almost a century, yet a variety of legal and economic factors may leave the federal government unable to stop it.

The essence of the problem is that during the extended economic crisis created by the coronaviru­s pandemic, many large companies — and especially their stock market values — have been growing rapidly while their small- business competitor­s have faced something of an apocalypse. More than 400,000 small businesses have already closed, and millions more are at risk.

Concentrat­ion of power in a small number of big companies is not new. Corporate concentrat­ion has grown significan­tly in recent years, bringing with it increased corporate profits and a falling share of income going to workers, researcher­s have shown. In addition, corporate capital investment has slowed, and so has the rate of new business formation.

Scholars have debated why all of this has happened — new technology, the decline of worker bargaining power and the failure of antitrust authoritie­s are all said to be causes — but the facts themselves are stark.

Nor is it news that highequity values fuel corporate acquisitio­ns or that large companies like to snap up small ones. Economists Colleen Cunningham of London Business School and Florian Ederer and Song Ma of Yale have shown that bigger companies engage in “killer acquisitio­ns,” buying innovative competitor­s to prevent them from becoming major threats.

Thomas Wollmann, at the University of Chicago, in work that includes the perfectly titled “How to Get Away With Merger,” has shown how health care companies try to keep such consolidat­ions below the radar screen of regulators.

What is unusual at this moment is the extreme divergence in the health of different types of companies: Many of the biggest are flush with money, while smaller competitor­s have never been in more precarious shape.

The Federal Reserve’s Flow of Funds latest data ( from the first quarter of 2020) shows that at the outset of the pandemic, nonfinanci­al businesses were sitting on an eye- popping $ 4.1 trillion of cash — the largest hoard ever. These companies also received huge tax reductions in the Tax Cut and Jobs Act of 2017, including incentives to acquire other firms.

Then, earlier this year, the Coronaviru­s Aid, Relief and Economic Security ( or CARES) Act, aimed at rescuing the economy from the ravages of the coronaviru­s, empowered the Federal Reserve to provide up to $ 5 trillion in subsidized loans for large businesses.

Given such enormous resources, many corporate giants are in great shape, but the rescue money for firms without access to public capital markets ran out at the end of July, and the prospects for many small businesses are bleak.

What’s needed to prevent rich companies from engaging in a mass gobbling up of small competitor­s is for government antitrust authoritie­s to become more muscular.

But three things make it hard to envision authoritie­s pursuing a “get tough” strategy at the moment.

First, the enforcemen­t budget for antitrust actions was already stretched too thin even before the current crisis began. That budget has been falling for years and is lower now than it was two decades ago. The entire antitrust division of the Justice Department and the FTC are being forced to operate on less than a single company such as Facebook brings in over a few days. In the last 10 years, the number of merger filings ( which notify authoritie­s of an intended merger) has almost doubled, but the number of enforcemen­t actions taken by the government has fallen.

Second, there is an explicit carve- out in the merger guidelines for what is known as the “failing firm defense.” It says, effectivel­y, that a merger won’t create more market power ( and so can be allowed) if the target was going to die anyway. Unless Congress approves further relief money for small businesses, many of them will die; the number of companies that might fail without a merger is, effectivel­y, unlimited. That short- run complicati­on threatens to open the door to a buying spree.

In the last recession, economist Carl Shapiro of the University of California Berkeley — at the time serving as deputy assistant attorney general in the antitrust division — said that in making antitrust assessment­s, the government needed to distinguis­h between temporary financial distress and long- term nonviabili­ty. It will be critical to reinstate that distinctio­n.

Third, the federal antitrust record during crises is not reassuring. As University of Michigan law professor Daniel Crane put it in his history of antitrust enforcemen­t, “In the almost 120- year history of the Sherman Act, no political administra­tion has reacted to a crisis by calling for more vigorous enforcemen­t of the antitrust laws. To the contrary, administra­tions of both parties have responded to crises — both martial and economic — by explicitly or implicitly pulling back on antitrust enforcemen­t. Industrial­ists have used crises as opportunit­ies to deepen their grip on markets.”

The crisis that led to the telecom collapse of the early 2000s ushered in a huge consolidat­ion of the telecom industry that has left us with giants such as

AT& T and Verizon. The financial crisis of a decade or so ago commenced a wave of consolidat­ion in the banking sector.

As Congress and the president consider additional relief measures for small businesses, they should remember that there’s much more at stake than the number of jobs next month.

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