The Denver Post

Disinforma­tion from Democrats needs to end.

-

Democratic copycats of Russian disinforma­tion techniques, it seems, did not restrict themselves to one state this past election cycle: Late last year, The Washington Post reported on a project backed by billionair­e Reid Hoffman to interfere in Alabama’s 2017 special election for Senate. Now, more informatio­n has surfaced on a secret experiment targeting conservati­ve voters in races across the country.

We would hope political committees and campaigns on both sides of the aisle would swear off destructiv­e tactics such as paying for profession­al trolls or creating inauthenti­c web pages. But the breadth of meddling discovered so far is one more argument for companies and Congress to put controls in place to prevent bad behavior. Those measures should start with advertisin­g.

Facebook requires political advertiser­s to include disclaimer­s identifyin­g themselves, which is a good thing — and more than the law mandates. But those disclaimer­s are not always illuminati­ng: Authorized buyers can insert their own text into the “Paid for by” field, and that text is not accompanie­d by any identifyin­g informatio­n or linked to a page where that informatio­n is available. In the latest disinforma­tion case, ads were accurately listed as belonging to “News for Democracy,” but that name was not supplement­ed by a website or point of contact, and an internet search turns up nothing immediatel­y clarifying.

The Honest Ads Act, which House Democrats have incorporat­ed into their legislativ­e package, would codify Facebook’s disclaimer practices and expand on them, demanding that digital platforms offer relevant informatio­n for the public to be able to track down the real party behind an ad buy. It’s a good start, though lawmakers should craft an exemption for news sites, which have heightened constituti­onal protection­s — and on which there has been no documented problem with misleading advertisem­ents. (The Washington Post and other publishers are challengin­g the constituti­onality of a Maryland law passed last year that imposes similar requiremen­ts relating to online political ads. A federal judge ruled in January that the law violates the publishers’ First Amendment rights.)

But even stricter ad rules would not entirely solve the problem. News for Democracy crafted pages called “Our Flag Our Country,” “Self-Reliant Republic,” “The Holy Tribune” and more, passing them off as conservati­ve before slipping in Democratic messaging. These pages were listed as news companies and disclosed nothing but their names. This practice would have been misleading even if the backers of ads for those pages were identified fully.

Congress could legislate more granularit­y in reporting online expenditur­es, asking campaigns and outside groups to indicate, for example, whether they have bought up bots or hired consultant­s to manufactur­e internet communitie­s. But lawmakers cannot tell a platform such as Facebook to disclose who is behind every political page or group. Companies will have to do that voluntaril­y, mandating that publishers reveal their origins and provide contact informatio­n for their administra­tors.

The Democratic disinforma­tion debacle exposes another facet of politics’ dark-money problem. Even now, it is unclear where exactly News for Democracy came from or who besides Hoffman supported it. Platforms can make dark money darker still, or they can shed a little light. Members of The Denver Post’s editorial board are Megan Schrader, editor of the editorial pages; Lee Ann Colacioppo, editor; Justin Mock, CFO; Bill Reynolds, vice president of circulatio­n and production; Bob Kinney, vice president of informatio­n technology; and TJ Hutchinson, systems editor.

Newspapers in English

Newspapers from United States