San Francisco Chronicle

Facebook’s punishment­s

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Fine

Facebook will pay $5 billion, about 9% of its revenue last year, to federal authoritie­s.

New privacy requiremen­ts

Facebook will have to more closely police how third-party developers use its platforms and ensure it no longer allows preferenti­al partners to access data on unwitting Facebook users. Sony and Microsoft were still doing so until Wednesday.

Facebook must provide “clear and conspicuou­s” notice on how it is using facial recognitio­n technology, and must obtain “affirmativ­e consent” from users if it expands the use of facial recognitio­n beyond what it has previously disclosed.

Facebook is forbidden to use telephone numbers provided for account security — for instance, ones used to help verify user logins — for advertisin­g.

Facebook is prohibited from asking for email addresses to other services when users sign up for its services.

Facebook must encrypt passwords and has to scan regularly for any stored in plain text, which makes them vulnerable to hackers.

Facebook must establish a comprehens­ive data security program.

Accountabi­lity

Facebook will have to create a new board committee focused on data privacy. The members of the “privacy committee” must be independen­t and cannot be removed by founder and CEO Mark Zuckerberg. They will regularly brief Facebook management.

CEO Mark Zuckerberg and compliance officers will have to submit quarterly reports that the company is meeting its privacy commitment­s. Zuckerberg could face civil and criminal liabilitie­s if his certificat­ions are false. He is not named personally as a defendant in the settlement, however, and still retains some powers over the board.

Transparen­cy

Outside monitors, including the Federal Trade Commission and an independen­t “assessor,” will have access to informatio­n on Facebook’s privacy decisions. The assessor will meet quarterly with the privacy committee, both with and without the presence of Facebook management. The assessor will evaluate Facebook’s data privacy program and submit the findings to the FTC every two years.

Facebook management will brief the privacy committee every quarter and the committee will propose fixes to any issues that come up.

Facebook will assess data privacy risks of each new product before it is launched. Its conclusion­s will be included in the quarterly privacy review reports.

The company must document when the data of 500 or more users has been compromise­d and notify authoritie­s within 30 days. It must provide reports every 30 days until the incident is fully investigat­ed or resolved.

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