Burning Question

How can work brands thrive in a shrinking U.S. labor market?

“As the number of workers in traditional occupations declines, Georgia continues to expand its product offering to reach unique and emerging categories. Through partnerships with [youth]organizations like 4-H, we’re able to target a younger demographic that embodies the Georgia Boot persona while learning leadership skills to take into the future. We’re focused on meeting the changing footwear needs of a new generation of workers.”

worked with 300 high schoolers to build bunk beds. One hundred beds will be delivered to the nonprofit Sleep in Heavenly Peace, so that they can be distributed to families in need. By exposing kids to carpentry, we hope to spark their interest in pursuing a skilled trades education and allow them to experience giving back to their community.” sure we’re consistent across product lines and markets. With a rich history and iconic silhouettes, you can see that influence across the Pro line in families like the Direct Attach, Gorge and Eurohiker. The casual line has also adopted technologies and silhouettes from the Pro line over time, such as Anti-Fatigue Technology.”

Timberland Pro footwear and apparel at the A+A show in Düsseldorf, Germany, in November. Where you’ll see us set ourselves apart is on sustainability through efforts like ReBOTL, using PET, a recyclable plastic resin in our footwear linings and T-shirts, eco-fabrics such as Cordura Eco fabric and our commitment to work with only goldand silver-rated tanneries.”

“In fall ’17, we relaunched our women’s safety footwear to include more modern styling, slimmer profiles and a fit engineered specifically for a woman’s foot. The response has been very positive, with our female consumer base growing year-overyear. Construction is an industry where women have yet to make significant inroads. We’re supporting nonprofits like Girls@Work, an organization that works with girls in their early teens to teach them how to use tools and build not just furniture, but also their confidence.”

Carhartt’s Wolverine’s Keen Utility Dickies’

Shiftplus LX style with removable footbed // boot lined with Agion odor control wedge style with Storm Defender waterproof technology // Cushioned boot with MemoryTech massage footbed by A boot with ergonomically engineered Bellows Flex technology // An electrical hazard boot by

Reebok Sublite Skechers Work

October 2019 Numbers

157,450