Windows of Colour campaign launched by town firm
Campaign to ‘celebrate our local heroes’ and show them our love
A FUNERAL director has launched a creative campaign to celebrate the community spirit of Hinckley.
G Seller has set up the Windows of Colour in the Community project.
Managing director Joseph Barsby said: “There are so many wonderful things going on in our towns and villages to help others but with so many people staying at home we wanted to do something to make a difference.
“This campaign sets out to celebrate our local heroes and to show them that there is a lot of love for what they are doing to help protect and save lives, from those on the front line at hospitals to essential workers providing food to the supermarkets and those supporting charities, to name a few.”
“The children of our staff have already been creating pictures that are now proudly on display within our windows in Hinckley but we wanted to do more and get more people involved.
“To that end, with community spirit and support in mind, we have created some templates that can be downloaded, coloured in and displayed in windows around our towns and villages.”
The aim of the community campaign is to showcase support and encourage those key workers as they drive past on their way to another shift, or on their way home.
Mr Barsby said: “There is so much support within the community for everyone that is helping to make a difference and fight the virus and what better way to show that love and support than windows of colour and appreciation.
“We know our community and the people within it really do pull together at times of need and we wanted to do something to make a difference.
“It will be uplifting for everyone to see the pictures too.”
People are also being encouraged to shared their images on social media using the hashtags #WeCare and #ProudofAllOurHeroes.
There are three templates to choose from with the headings: Our NHS Heroes, Thanking Our Key Workers and Proud of Hinckley’s Heroes.
They can be downloaded from the G Seller website.