CHOC AND AWE Fortnum & Mason sell ‘world’s first emissions free bars’ at a pop

FORTNUM & Mason is charging

£25 for eco-friendly chocolate that is rowed across the planet.

The treats – which cost £24.95 for three

60g “slates” – are transported 4,000 miles from Grenada to London with virtually no carbon footprint.

The pricey bars are delivered from the West Indies using a wooden sailing boat, a rowing boat and a horse and carriage.

Before they get here they are packaged at a solar-powered factory in Northern Ireland.

They then spend the last leg of the journey to the luxury goods retailer in one of the store’s electric vans.

One customer said: “It’s great that F&M are trying to be more green but not many people can afford to spend this much on a small amount of chocolate.”

The Sailboat Chocolate, made by the Grenada Chocolate Company, went on sale at the Queen’s favourite store this week. Sophie Young, confectionery buyer at Fortnum & Mason, said: “We’re incredibly excited to launch Sailboat Chocolate, the world’s first ‘ farm to store’ 99% emission-free chocolate slates.

“This is an important step in supporting Fortnum’s ‘Future Matters’ commitment while delivering a delicious bar of high-quality, sustainable chocolate to our customers.”

The chocolates cannot be classed as totally emission-free because ships need to carry marine diesel fuel in the event of an emergency.

The firm, which has a royal warrant to supply the Queen, has a range of expensive treats on its shelves for indulgent customers. One large box of milk and dark chocolates is priced at £210.

The grocer also recently revealed it is to start selling food and accessories for pampered pets.

The line includes a variety of highquality leather collars, handcrafted ceramic food and upscale dog treats.