Pop-up shop will specialise in top quality clothing
ITEMS DESTINED FOR LANDFILL ARE RESCUED AND SOLD
A POP-UP shop is set to open its doors for the first time in Burton.
Newlife the Charity for Disabled Children is to open its fashion store in the town on Wednesday, May 12, when all non-essential retail is allowed to welcome customers back for the first time since the beginning of the year.
Repeated lockdowns over the past 12 months have plunged shops across the country into turmoil, but bosses have said that it has not halted Newlife’s plans to move forward with the opening of the pop-up store in Burton.
The store will be in Coopers Square shopping centre and will open to shoppers from Monday to Saturday, 9am to 5.30pm, and between 10am and 4pm on Sundays.
The store will sell women’s and men’s clothing, accessories and homeware items that have been donated by designer labels and high street retailers at reduced prices, and means the charity can support disabled children in need.
Measures will be in place to ensure that the store is Covid-secure and in line with all Government guidelines along with social distancing measures and extra aisle space to protect customers and staff, a spokesman said.
Harjinder Samra, deputy commercial director at Newlife, said: “We’re so excited to be expanding our retail operation and finally opening our new Newlife store to shoppers in Burton on May 12.
“The last 12 months have been difficult for all non-essential retailers and Newlife, as a charity, has been particularly hit hard. But with thousands of families relying on us for grants and emergency loans of specialist equipment we are doing everything we possibly can to move forward.
“Now the pop-up shop will give our customers more chance to pick up great quality clothing and other items at bargain prices and means the charity can continue to provide vital support – we all hope to see you there.”
The Burton outlet will be Newlife’s ninth store, with other shops operating in Cannock in Staffordshire; Moreton in the Wirral; Market Drayton, Shropshire; Heanor in Derbyshire, and Yardley in Birmingham.
Newlife has recently celebrated its 30th anniversary and raises funds by working with more than 300 retailers and manufacturers across the UK and Europe who donate items that would otherwise be destined for landfill. These are mainly customer returns, faulty items or end-of-line products. Where possible, they are re-sold at a reduced rate in Newlife’s stores.
As well as working to provide equipment for disabled children, Newlife also operates a nurse-run helpline and contributes to changes in local and national policies on the provision of equipment for disabled children.