Daily Mirror (Sri Lanka)

Evoke celebrates nine years of entertainm­ent solutions in mobile industry

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Evoke Internatio­nal is a 360-degree mobile service solutions provider, offering telecom operators a business enhancing ‘Value Added Service’ (VAS) that keeps them top of mind and current.

Their partnershi­p with South East Asia’s Mobile Entertainm­ent and VAS giant Hungama Digital Media Entertainm­ent (Pvt.) Ltd. Is leading the market in India and has enabled them to stay ahead of the game when it comes to VAS in Sri Lanka.

Speaking at the event of their ninth anniversar­y, Evoke Internatio­nal CEO Lahiru Wickramasi­nghe said, “We are delighted to partner with globally recognised companies like Hungama to provide our partners with the best value additions in the market. Our partnershi­p with Hungama spans over five years and is growing from strength to strength. At Evoke we have set the benchmark in providing VAS products to the public through telecom sector by being able to change our business model to accommodat­e the needs of our partners as and when technology progresses and to identify what the market needs. We have an in-house team of profession­al developers who further strengthen our vision. This also allows us to evolve, manage and distribute a cross section of content to a growing market that is increasing­ly becoming tech savvy.”

In celebratio­n of the ninth anniversar­y, Evoke Internatio­nal has created a range of new platforms for the movie and music industry of Sri Lanka. Lahiru further added, “Our objective of creating local movie and music platforms are to cater to the enthusiast­s and to create opportunit­ies for the local entertainm­ent industry, ensuring that our industry grows in line with the internatio­nal standards when it comes to entertainm­ent. Currently, we have a selection of internatio­nal artists on our platforms and we are hoping to facilitate both old and new Sri Lankan artists to ensure our entertaine­rs have equal opportunit­y to be present in new technology spheres.”

Establishe­d in 2007, Evoke Internatio­nal enjoys a market share of 60 percent - 65 percent in Movies, Music and other types of content. Their product portfolio includes products in Voice, Data, WAP and APP platforms, ensuring all local operators are able to provide content that is in line with what their consumers want. In 2016 Sri Lanka Telecom PLC launched the very first OTT platform in Sri Lanka in collaborat­ion with Evoke Internatio­nal and Hungama Digital Media Entertainm­ent (Pvt.) Ltd”.

Evoke Internatio­nal, is one of Sri Lanka’s premier VAS solution providers that deliver solutions and systems that aim to bring about prevalent business enhancemen­ts to its clients, via access to an extensive range of expertise in the domain of innovative, effective and expedient VAS. They have made their mark for its innovative service delivery, of superior quality and vast entertainm­ent content portfolio ranging from the very latest to the renowned classics in both movies and music; the services offered by Evoke Internatio­nal have proved to aid in the propelling

Printed and published by Wijeya Newspapers Ltd. on Wednesday August 9, 2017 at No. 8, Hunupitiya Cross Road, Colombo 02 of the mobile service market and entertainm­ent industry.

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 ?? ?? The Evoke team
The Evoke team
 ?? ?? Evoke Internatio­nal CEO Lahiru Wickramasi­nghe
Evoke Internatio­nal CEO Lahiru Wickramasi­nghe

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