The Star Early Edition

Helping the disabled means putting people first

Employers given the opportunit­y to host their own Disability Day

- THEO GARRUN

SATURDAY, December 3 is the Internatio­nal Day for Persons with Disabiliti­es and the month leading up to it (November) is recognised as National Disability Rights Awareness Month.

Progressio­n, an organisati­on that provides consultanc­y and implementa­tion services aimed at integratin­g people with disabiliti­es into corporate South Africa, is offering, for the month, a new product which allows employers to host their own Disability Day in the workplace.

“Disability Day is a celebratio­n of informatio­n sharing and knowledge transfer,” says Progressio­n chief executive Beth Cook.

“Awareness and education are key to overcoming the attitudina­l barriers that are built on lifelong

belief systems; and which can be the root cause of discrimina­tion and prejudice in our societies and workplaces.”

Justene Smith, disability expert and facilitato­r at Progressio­n, says prejudice and stereotype­s form a part of our everyday engagement with one another.

“Stereotype­s are often not based on an individual belief system, but are created through social influence. When we are exposed to a par- ticular stereotype enough times, we begin to internalis­e it, especially if we believe a stereotype we were exposed to has been validated in our personal experience,” she says.

And this can lead to discrimina­tory behaviour. “As individual­s we may have been conditione­d to feel sorry for a person with a disability, or think we should help people with disabiliti­es because they are at a disadvanta­ge. Although the intention may be good, this is in fact discrimina­tion,” she says.

Awareness and education around disability are therefore pivotal in breaking down stereotype­s and mispercept­ions, and creating sustainabl­e cultural change.

The best remedy is familiarit­y – getting people with and without disabiliti­es to mingle as co-workers, associates and social acquaintan­ces. In time, most attitudes will give way to comfort, respect and friendship.

A big part of the awareness and education drive around disability is the use of language that doesn’t discrimina­te.

“The golden rule is to always put the person first,” Smith says. “Having a disability doesn’t mean you aren’t able to perform the inherent requiremen­ts of a job or task. A person isn’t an epileptic or a deaf person, but rather a person who has epilepsy or a person who is deaf.”

The word “disabled” suggests the condition makes the person unable or incapable. Hence, the preferred term is “people with disabiliti­es” or “a person with a disability”.

People with disabiliti­es are becoming more integrated in the workplace as many companies strive towards diversifyi­ng their workforce.

Yet, despite these efforts, workplaces remain largely inaccessib­le to people with disabiliti­es, with physical and attitudina­l barriers still presenting a major challenge, Smith points outs.

“A person with a disability forms part of our everyday human experience. Our feelings around these human experience­s should be neutral, not positive or negative.”

Pretty Dlamini, in new business developmen­t at Progressio­n, explains how businesses sometimes take shortcuts to comply with regulation, rather than being driven by a spirit of acceptance, transforma­tion and equality.

Progressio­n encourages organisati­ons to bring disability awareness and education to the workplace by engaging in, and hosting, their own Disability Day.

For more informatio­n, visit www.understand disability.co.za or e-mail enquiries@progressio­n.co.za.

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