Fairlady

FOUNDATION

Important steps to a flawless canvas for makeup

- BY ELLA MCCARTHY-PAGE

What is foundation?

Think of it as real-life Photoshop. The hallmark of a good foundation choice is when you can barely see it but people keep asking you whether you’ve just come back from that 10-day yoga retreat.

The science behind foundation has progressed in leaps and bounds. Gone are the days of cakey face paint that smells like the inside of your grandmothe­r’s handbag. Formulas have become increasing­ly refined, and skincare ingredient­s are being added – most foundation­s can now moisturise and protect as well.

To find the perfect foundation for you, there are a couple of key terms that can help. ‘Coverage’ refers to the amount of pigment in the formula, with higher-coverage foundation­s being better for covering blemishes and inconsiste­nt colouring. ‘Finish’ is the way the product looks on your skin – look for buzz words like ‘dewy’, ‘natural’ or ‘matte’.

Foundation­s come in powder, liquid and cream forms. My recommenda­tion is to stay away from powder foundation­s unless you’re willing to spend money: the more affordable ones can be drying, which may accentuate wrinkles. If you struggle with oiliness, use a translucen­t setting powder on top of your foundation – MAC does a great one.

Liquid and cream foundation­s have a couple of different basic formulas. The most popular are either oil- or water-based. There’s not much to choose between them in terms of efficacy: your choice should be based on what you want out of your foundation. Waterbased foundation­s offer sheer coverage, are good for both dry and acne-prone skin types, and are a reliable choice for your day-to-day routine. Oil-based formulatio­ns are your more traditiona­l foundation­s, with buildable, long-lasting coverage. If you opt for an oilbased foundation, it’s best to use an oil-based primer (and vice versa) to avoid any potential clumpy disasters.

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