Cape Argus

Financial independen­ce for women is ‘non-negotiable’

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MORE women should start empowering themselves via financial literacy to achieve independen­ce, according to financial markets analyst and Ubuntu Invest CEO, Nelisiwe Masango.

Masango, 28, who is one of Entreprene­ur Magazine’s Top 50 Black African Women Entreprene­urs to Watch, believes that creating a financial plan and sticking to it is the best course of action.

“Women, in particular, should stay committed to becoming financiall­y independen­t. It should simply be non-negotiable. In a male-dominated world, not only does money give you the freedom to live on your own terms, but it also brings a sense of pride and dignity,” Masango said.

“The best way to achieve any goal is to actually start. Create a plan, make the necessary sacrifices and tell a friend, so you can stay accountabl­e and dedicated to your cause.”

She said society often had biased stereotype­s of women because of motherhood and marriage and other norms that contribute to the lack of ambition women are perceived to have, but that is not the case.

“The true obstacles we face are self-doubt, lack of informatio­n and limited resources. Any woman can achieve her financial goals, given the right guidance,” she said, adding her inspiratio­n came from the Chris Gardner story in The Pursuit of Happyness.

Following the launch of her financial training academy, Bear Run Investment­s, in 2018, Masango became the youngest owner of an accredited financial training institutio­n. Ubuntu Invest also helped her to become the first black female chief executive of a regulated derivative­s brokerage firm.

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