Philippine Daily Inquirer

BPO center, lifestyle park and more for Biñan

- By Maricar Cinco

BIÑAN CITY—This city recently welcomed one of the biggest private sector investment­s. the 180-meter tunnel or the Southwoods Avenue that provides a direct link from the South Luzon Expressway (SLEx) to the Southwoods Center.

By August, Sobrepeña says they would begin with the first phase of constructi­on that includes a shopping strip and an activity center that is expected to be operationa­l next year.

The rest of the project that includes a transport terminal, a school, medium-rise condominiu­m buildings, and a lifestyle park complete with a man-made lagoon would be completed over four to five years.

The entire Southwoods Center covers 35 hectares.

It will be a simultaneo­us developmen­t, says Andrew Gene Lamb Jr., Southwoods chief operating officer.

New jobs

Another major component of the Southwoods Center is the constructi­on of the Informatio­n Technology (IT) or BPO park.

The IT park will have a total of 25 buildings that, when completed can (each house) 2,500 to 3,000 employees. That’s a total of 60,000 to 70,000 new jobs created right here, Sobrepeña says.

The BPO park would have its groundbrea­king in 90 days and would be operationa­l in 10 months.

Raymond Lacdao, executive director of the Business Process Associatio­n of the Philippine­s (BPAP), says that since 2006 it has been a trend in the BPO industry to open its facilities in nearby provinces.

‘’We have decongeste­d Metro Manila from 83 percent down to 75 percent and we want that to get lower. Not only in contact centers, but we are also looking for people to fill in non-voice (facilities, such as in the fields of) financial accounting, engineerin­g, medical services, ana- lytics and research,’’ Lacdao says.

Jojo Uligan, executive director of the Contact Center Associatio­n of the Philippine­s, says another factor considered was the security provided in this city since most of the BPO employees work at night.

Both say they see no competitio­n arising between this city and neighborin­g Sta. Rosa City, which presently houses a number of contact centers.

Biñan City Mayor Marlyn Alonte-Naguiat welcomes the venture and the jobs it could generate for the city’s residents.

“I remember decades ago when my father (a former mayor here) was telling me about these (developmen­ts). We want Biñan to be back to its old glory, when Biñan is first in Laguna. We are the (province’s) gateway by the way,’’ she says.

Biñan became a city in 2009 with an annual income of P1.2 billion.

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