The Manila Times

OPPO opens 2 new concept stores in Metro Manila

- LISBET K. ESMAEL

CHINESE smartphone manufactur­er OPPO launched two new concept stores in Metro Manila on Saturday to bolster

Stephen Cheng, brand marketing manager at OPPO Philippine­s, told The Manila Times the company decided to open another concept store at the annex building of SM City North Edsa and at the SM Megamall “to cater to more customers.”

He said the company remains at full throttle to boost its presence in the local market through the establishm­ent of more than 60 concept stores across the country.

“OPPO [has been] in the Philippine­s for four years and we are number 2 in market share now. We got that in two- and-a-half years,” Cheng added.

Market research conducted by Growth from Knowledge (GfK) in July last year showed that OPPO’s market share surged to 8.1 percent from 3.2 percent in the same month in 2015. Its rank in the smartphone market also rose to second in July from third spot in June 2016.

The opening of OPPO’s latest concept of its new product, the OPPO F5, which Recognitio­n Technology that caters to the

Founded in 2004, OPPO is now present in 21 countries worldwide and seeks smartphone­s built with advanced camera technologi­es.

 ?? PHOTO BY LISBET K. ESMAEL ?? OPPO representa­tives at the launch of the smartphone brand’s new concept store at SM City North Edsa.
PHOTO BY LISBET K. ESMAEL OPPO representa­tives at the launch of the smartphone brand’s new concept store at SM City North Edsa.

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