Riella Direct Focuses on Food, Cloths, Electronics

Riella Direct, the online concierge service founded in 2014, said it is set out to differentiate itself from the online shopping crowd by electing to focus on the customers’ lifestyle.

The said its website www. rielladirect.com offers not just cloths and electronics shopping and home delivery but on mundane items such as food, gifts, wedding registry, office/home moving, and other errand services. The site has a two-fold purpose – to provide a shopping experience for those who can’t get out and to provide a shopping experience for those who don’t have time.

Founder and Managing Director of the company, Gabriella Azonabor, said: “We believe a lot of people are busy and seek modern solutions that save them time. Riella Direct was founded to redefine the shopping experience with an innovative alternative, so our customers can get what they need from their favourite stores, when they need it without having to go through the hassle of google.”

According to her, Riella Direct is a package of several massive benefits for its users.

“The platform allows customers to select and pay for items online or on delivery, then either picks them up at the store or have the items delivered to their doorsteps. The services offered are housed in mini sites with catchy names, which includes; Food Court, Gift Lounge, Riellaonline (shopping mall), Wedding registry, Speedy movers and Errand express,” Azonabor said.