The Star Malaysia - Star2

Keeping babies skin smooth and moisturise­d

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NOTHING matters more to a baby than a mother’s loving care, especially her touch. In fact, loving caresses provide the deepest comfort to an infant, helping the little one grow and develop better. These touches also play a part in mother and baby bonding, an important element of a baby’s well-being.

There are many ways a mother can provide important contact with her baby apart from breastfeed­ing. Some find that talking softly and making eye contact while playing with and stroking their baby helps keep their precious little one happy and content. These can be soothing strokes on baby’s tummy, shoulder, back, arms and legs.

Gentle products made specifical­ly for a baby’s skin can enrich the experience. However, do choose your products carefully, for a baby’s skin is delicate and particular­ly prone to dryness. As such, it is more vulnerable to irritants such as colourants and fragrances, which are present in many baby products in the market today.

Fortunatel­y, mothers can take comfort in the trusted range of baby products from QV Baby.

QV Baby is a range of dermatolog­ist-recommende­d products specially formulated to be free from irritants that may harm the delicate skin of a baby. It’s made to be gentle and effective to bring out the best in a mother’s touch, whether she is bathing her baby or moisturisi­ng the little one’s skin.

With QV Baby, nothing comes between a mother and her baby. QV Baby range is available in all leading pharmacies and hospital pharmacies.

■ For details on the full range, visit www.egopharm.com or contact 03-7956 8868.

Reference

(1) (Feldman, Rosenthal & Eidelman, 2014; National Scientific Council on the Developing Child, 2004; World Health Organisati­on, 2004).

 ??  ?? QV Baby range uses ingredient­s that help form a protective moisture barrier over the skin.
QV Baby range uses ingredient­s that help form a protective moisture barrier over the skin.

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