Full-bodied white coffee available in four variants
KUCHING: Get a whiff of aromatic full-bodied white coffee with Super Charcoal Roasted White Coffee available in four variants - Classic, Roasted Hazelnut, Brown Sugar, and Coffee and Creamer.
Sample them all at the Spring in front of Ta Kiong before June 5 and get free gifts when you purchase any bag of coffee.
If you buy a bag of white coffee, you will get a free pre-packed coffee cup that you just add hot water to for an instant hot beverage onthe-go.
Buying two bags of white coffee entitles you to a ceramic coffee bug, while three bags gets you a free tumbler.
If you buy a packet of Super Charcoal White Coffee between the hours of 11am and 1pm or 7pm and 9pm between today and Saturday, you will also receive a bag of Super NutreMill Soy Beancurd. On Sunday, there will be a mystery gift for lucky customers.
Super Charcoal Roasted White Coffee tastes smooth and creamy with a distinctive full aroma and full-bodied flavour with a charcoal-roasted profile.
Super even put its white coffee to the test, getting qualified baristas from Kuala Lumpur, Singapore and Shanghai to do a blind taste test of Super Charcoal Roasted White Coffee and two other leading brands before confirming their preferred cup.
“We know Super Charcoal Roasted White Coffee is a quality product, but with this new campaign, we want people to hear it from the experts,” said executive director of Super Food Marketing Sdn Bhd, Steven Lim.
“By embarking on a daring voyage of this magnitude, we took a leap of faith that our white coffee would win the baristas over at first sip.”
What makes Super Charcoal Roasted White Coffee so special?
Their coffee goes through six unique steps including Aroma Recovery, which is a state- of-theart technology used to capture and re-infuse the natural fragrance of coffee beans into the final product. Super is the only coffee manufacturer in Malaysia with this technology.
Along with stringent quality control every step of the way, coffee lovers can sip in assurance that Super Charcoal Roasted White Coffee is consistent and well balanced with a strong toasty aroma.
Super operates 15 strategic manufacturing facilities across Asia including in China, Myanmar, Thailand, Malaysia, Singapore and Vietnam.
The Super Factory located in Johor operates the largest soluble coffee powder manufacturing facility in Malaysia with an annual production capacity of 20,000 metric tonnes or 10 billion cups of coffee per year.
Super is also one of the few F& B companies in the world that operates a premium soluble freezedried coffee (FDC) powder plant.