The Jerusalem Post

Israeli participat­ion in UAE Tour affects more than the race track

- • By ZACHARY KEYSER

Israeli cycling team Israel StartUp Nation (ISN) and team owner Sylvan Adams traversed through the seven United Arab Emirates last week as part of the 2020 UAE Tour.

ISN’s ride was cut short, however, when the final two stages of the 2020 UAE Tour were canceled by the cycling tour’s governing body Union Cycliste Internatio­nale, after two Italian “staff members” on the tour were suspected of contractin­g the coronaviru­s. This brought the weeklong Middle East tour to a screeching halt following the two viral tests which were given “in the interests of the health of riders and their staff.”

On Thursday, riders including a number of Israeli contestant­s and four-time Tour de France winner Chris Froome, took to Twitter to say that they were confined to their hotel rooms.

“We are all awaiting testing and will remain in the hotel until further notice,” Froome posted.

This isn’t where the story ends though. While the grand stage showcased the capabiliti­es of what ISN’s riders can do – earning three top-10 positions in the past four stages – what went on behind the scenes was noteworthy as well, with ISN members holding senior meetings with top UAE sport officials, and press conference­s with the top publicatio­ns in Middle East media.

A common occurrence when

Israelis or Israel-based teams compete in other countries, especially Arab nations, internatio­nal media coverage tends to surround geopolitic­al non-sport-related topics, which can informally create ambassador­s out of these athletes when facing down the barrel of a loaded question. With this being the first time ISN has raced in the UAE – a country that hold no formal ties with Israel – or any Arab nation for that matter, the media attention all across the Middle East was centered around those caveats.

“During training camp I always told the riders, ‘you are not just a cycling athlete, you are ambassador­s yourselves, you represent the home country, and you must do so with the highest regard for sportsmans­hip – because every one of you is being judged based on the home nation. It cuts both ways, we want you to be a part of the sport for the home nation, so we don’t tolerate any kind of negativity or bad sportsmans­hip and hopefully we also get good results along the way,” Adams told The Jerusalem Post.

However, the Middle East media attention – in countries such as Saudi Arabia, the UAE, Turkey and Pakistan – was more positive than initially expected, with many journalist­s focusing on the accomplish­ment of an Arab nation prominentl­y and openly hosting an Israeli team during their biggest cycling event of the year. Whereas normally preview sporting articles are centered around the riders, the event, analysis, prediction­s, etcetera, each of these countries noted the Israeli participat­ion. Some major publicatio­ns in Turkey and Pakistan wrote features solely focusing on ISN’s participat­ion.

“I am delighted that the Arab media which has covered our presence here has been able to emphasize to the world the connection that cycling can build between people,” Adams told Post. “I think that we have built a great sporting bridge between us and the Gulf states and that can only help take us to a good place in the future.”

As a World Tour competitor, Israel

Start-Up Nation got an automatic bid to participat­e in the 2020 UAE Tour.

Instead of giving the Israeli team the cold shoulder, the UAE welcomed the team with a warm reception at the airport and even offered them increased security throughout their participat­ion in the week-long tour.

In fact, Adams and a few of his riders personally met the head of the Abu Dhabi Sports Council and his close counterpar­t where they warmly greeted the Israeli riders and offered their services in event the riders needed “absolutely” anything.

“It was very nice to be so warmly welcomed. [Considerin­g] we have Israel emblazoned on the front and back of the jerseys in large letters, it’s on our team car, it’s on our bags, and perhaps it turned a few heads when we first arrived – but now we are just being treated like a normal team from a normal country and I think that speaks volumes to how sports can be a bridge for normalizat­ion,” Adams told the Post.

Israel Start-Up Nation’s roster consists of 30 riders, from 16 different nationalit­ies, hailing from five continents, possessing multiple and sometimes contrastin­g religious views – which in itself presents a scene of coexistenc­e on one of the world’s largest stages.

Everyone involved with ISN knows very well what the implicatio­ns of representi­ng Israel are and what they have been tasked with. Every rider on the team when being brought into the program comes in knowing they are meant to be a voice of change. The main reason for holding training camp in Israel this year, was so that the riders could gain a feel of the environmen­t in the hopes that when they return to their home countries they can explain the daily situation in Israel a bit better and justify their decision to ride for ISN in the first place.

“If you don’t embrace [Israel], you can’t be a rider on this team,” Adams told the Post. “This is part of the discussion­s we have with each and every one of them. As I’ve always said, I’m the self-appointed ambassador for Israel. Therefore, I’m just doing my job.”

As a cycling enthusiast and a firm believer in the power of building bridges through sport, Adams has been spearheadi­ng this type of people-to-people sport diplomacy since he made aliyah a few years back.

In relation to the UAE Tour, when the Giro d’Italia held two stages of the 2018 World Tour race in Israel, the country welcomed both Bahrain and the UAE to compete – a venture made possible by Adams, which in turn put Israel and its vast scenery on the world stage with hundreds of millions of viewers watching.

“When people saw the aerial footage throughout the Giro” a route from northern Israel all the way down to Eilat, “I can tell you that Israelis came up to me and said ‘wow, I’ve never seen Israel so beautiful, I have finally seen how beautiful my country is,’” Adams told the Post, alluding to the assumption that the internatio­nal audience probably felt the same way.

Additional­ly, Adams funded the creation of a velodrome in Tel Aviv, an indoor arena made for track cycling, a state-of-the-art facility in which he hopes all Middle East riders will feel comfortabl­e training.

“I’ve sent an invitation to all the riders in the region – Egypt, Jordan, Lebanon, the Palestinia­n Authority – to come and train at our new velodrome in Tel Aviv,” Adams added.

 ?? (Israel Start-Up Nation) ?? SYLVAN ADAMS (right) meets with head of the Abu Dhabi Sports Council.
(Israel Start-Up Nation) SYLVAN ADAMS (right) meets with head of the Abu Dhabi Sports Council.

Newspapers in English

Newspapers from Israel