Gautam Gambhir kickstarts Bounce Back Bharat
Silver linings are bound to appear where there are dark clouds. Reinforcing this positivity is Fever Network’s latest campaign, Bounce Back Bharat - Radio’s Digital Conclave, an initiative towards supporting nation building and spreading positivity via inspirational stories post the Covid-19 pandemic.
The campaign aims to feature a series of e-conclaves with the who’s who of the Indian corporate world. The first chapter of this initiative went live on August 15 at 6pm on the brand’s social media. On the panel were corporate bigwigs, along with youth icon and East Delhi MP, Gautam Gambhir.
Gambhir shared his experiences as a cricketer and now as a politician. He recalled his own bounce back story of the revival of Kolkata Knight Riders in the year 2011.
“Beating perception is the toughest thing that I have been doing in my life,” he said.
The e-conclave premiere became a monumental success, with more than
1.8 lakh live views across social media platforms. The webinar alone has garnered more than 4.1 lakh views so far, with a reach of 1.7 million on social media and is only continuing to grow.
Unveiling the success mantra that he followed to turnaround the team in a record time, he shared, “Big names never win you a tournament, honesty wins you a tournament.”
For Gambhir, being honest to his work is of utmost importance and his mantra. Giving lessons to aspiring leaders, he said, “The three most important principles for a leader are honesty, responsibility and credibility.”
Talking about the challenges he faced as a politician and earlier as a cricketer, Gambhir commented on how cricket was about bringing smiles on people’s faces, whereas politics is about transforming their lives.
“Politics has higher risk and higher reward, where the biggest reward is making people’s lives better,” he added.
Watch the complete video on Fever FM’s social handles to know more stories about the promise Gambhir made to actor Shah Rukh Khan when taking charge of Kolkata Knight Riders, takeaways that various CEOs had from this lockdown, the similarity between pizza and cricket, and how brands are choosing India over China for their supplies.
Stay tuned for the next chapter of Bounce Back Bharat with the prolific and very successful cricketer, Shikhar Dhawan, premiering on August 29, 6pm on www.facebook.com/ FeverFMOfficial and www.instagram.com/ feverfmofficial/
The three most important principles for a leader are honesty, responsibility and credibility.
GAUTAM GAMBHIR EAST DELHI MP