Waterloo Region Record

Dual-class share structures in spotlight with Rogers crisis

Experts say different classes of shares can lead to lack of accountabi­lity

- AMANDA STEPHENSON

CALGARY — A type of corporate equity structure used by several of Canada’s most prominent companies is once again under fire from critics in light of the current chaos at Rogers Communicat­ions Inc.

Dual-class share structures — where companies issue different classes of common shares, each with their own level of voting and control rights — are used by companies like Shaw Communicat­ions Inc., Fairfax Financial Holdings Ltd., Bombardier Inc., Canadian Tire Corp. Ltd. and others. Typically, they give disproport­ionate voting rights to one group of shareholde­rs such as the company’s founders, family members and executives.

Rogers Communicat­ions — which is embroiled in a bitter battle for control of the company this week — is also a dualclass share structure. At Rogers, the family trust owns 97 per cent of the Class A voting shares and 9.89 per cent of class B shares, which pay dividends but do not have voting rights. Family members also take up a disproport­ionate share of board seats.

This kind of structure can be problemati­c, said Glenn Rowe, a professor at the University of Western Ontario’s Ivey School of Business, in that it creates an “inferior class of shareholde­rs” and lack of accountabi­lity around the board table.

“You can get entrenched boards, because the board is elected by the controllin­g shareholde­r, and there could be fewer checks and balances,” Rowe said. “There are disadvanta­ges, and we’re seeing some of those disadvanta­ges play out in the Rogers saga.”

Business industry observers and analysts predict difficulty ahead for the communicat­ions giant, as two parties battle for control of Rogers.

Ousted board chair Edward Rogers claimed he was re-elected chair on Sunday, and is backed by a new hand-picked board. He is seeking a ruling from B.C.’s Supreme Court that would legitimize the company board he has formed.

His mother, sisters and several other board members dispute that claim, saying his re-election meeting was illegitima­te and that the five members who were replaced by Edward Rogers remain on the board.

They and several other associates say the only legitimate version of the Rogers board is the one that existed last week, before Edward Rogers replaced five directors with people of his choosing.

It’s high-stakes corporate drama, but Rowe said while the company’s dual-class share structure is partly to blame, it’s still rare for a company to descend to this level of turmoil.

“In the time I’ve studied dual class share structures, there’ve only really been two major dust-ups (at dual-class share structured companies),” he said.

“Magna Internatio­nal, which was 10 or 11 years ago, and now Rogers. You can look at a lot of dual-class share structured companies that don’t lead to this type of situation.”

Kevin Thomas, chief executive of SHARE (Shareholde­r Associatio­n for Research and Education), said his organizati­on doesn’t favour dual-class share structures as a general rule. He said the situation at Rogers is an example of what happens when boards become “entrenched” with a lack of accountabi­lity.

“Dual-class share structures don’t work and we should be discouragi­ng them as much as possible,” Thomas said.

But François Dauphin, president and chief executive of the Institute for Governance of Private and Public Organizati­ons, says his organizati­on is in favour of dual-class share structures because they can protect startup or visionary companies from being pressured by large, institutio­nal shareholde­rs, who typically only hold shares in a company for a short period of time and are only interested in short-term returns.

“It’s also a way to protect companies from hostile takeovers. We are really subject to that in Canada, so we need to protect our companies and family businesses,” he said.

 ?? EVAN BUHLER THE CANADIAN PRESS ?? At Rogers, the family trust owns 97 per cent of the Class A voting shares and 9.89 per cent of class B shares, which pay dividends but do not have voting rights.
EVAN BUHLER THE CANADIAN PRESS At Rogers, the family trust owns 97 per cent of the Class A voting shares and 9.89 per cent of class B shares, which pay dividends but do not have voting rights.

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