Centraide Estrie fundraising aims for $1,655,000
Under the theme ‘Act HERE, with heart.‘, the president of the annual Centraide Estrie fundraising campaign and director of the Domtar mill in Windsor, Eric Ashby launched the 43rd edition of the campaign Tuesday afternoon with the goal of raising $1,655,000 for the charity.
At a press conference, Ashby, who is performing his role as head of the campaign for a third year, took the opportunity to reiterate the importance of being generous to the vulnerable and poor in the region: "Today, I want to tell you how important it is to give to Centraide Estrie to help young people who have difficulty persevering in school, help feed those who can’t afford to feed themselves, help people with disabilities to be more selfreliant, and break the isolation of seniors, because they deserve better."
Encouraged by the increased results obtained in 2017, Yves Jodoin, Centraide Estrie Chairman, thanked the donors, but also the many volunteers behind the campaign. "Centraide can count on the mobilization more than a thousand people who volunteer in more than 225 workplaces to raise donations, and I want to take this opportunity to invite all other individuals and businesses who would also like to contribute to contact us, so that we can make a difference with their desire to engage socially with the most vulnerable and disadvantaged," he said.
Centraide Estrie is involved in four fields of activity: those aimed at supporting the success of young people, ensuring essentials, breaking social isolation, and building supportive environments.
By donating to Centraide Estrie, contributors make a difference, because not only do donations stay here in Estrie, but they make it possible to take care of people in Estrie, commented General Manager Marie-hélène Wolfe.
The study "Les impacts sociaux de Centraide Estrie” (Social Impacts of the United Way in the Eastern Townships), published last summer, confirmed that Centraide Estrie plays a fundamental role in the fight against poverty and social exclusion, through the 68 organizations that it supports financially.