MR.DIY brings ‘FAMILYHAN’ fun to Sinulog Festival

HOME IMPROVEMENT retailer MR.DIY again made a vibrant mark at the Sinulog Festival 2025 as one of the festival’s bronze sponsors, captivating festival-goers with fun and exciting activities from the one and only FAMILYHAN.

MR.DIY brought the FAMILYHAN to the Sinulog Grand Parade held Jan. 19. The float, which featured a MR.DIY store, symbolized how the brand brings variety, value, and convenience as the go-to FAMILYHAN across Cebu and the Philippines. Adorned with colorful flowers celebrating unity and culture, it showcases how MR.DIY has captured Filipino hearts while embodying the vibrant Sinulog spirit.

This was on top of hailing Crizalina “Zal” Cabanas as the MR.DIY Sinulog Idol 2025 and the Season 16 Grand Champion and crowning Ms. Nadine Faith McCoy as the MR.DIY Sinulog Queen 2025. MR.DIY also held the Nightly Show at Fuente Osmeña, treating festival-goers to their favorite MR.DIY products. MR.DIY stores in Cebu also offered a Mix and Match Promo, giving customers the chance to enjoy fantastic deals on a wide range of products.

The annual festivities mark the 3rd year of MR.DIY’s participation in the Sinulog Festival.